{"id":142,"date":"2025-11-03T06:29:00","date_gmt":"2025-11-03T06:29:00","guid":{"rendered":"https:\/\/sdwski.com\/?post_type=project&p=142"},"modified":"2026-10-12T15:12:25","modified_gmt":"2026-10-12T15:12:25","slug":"miegomenas-lt","status":"publish","type":"project","link":"https:\/\/sdwski.com\/en\/post\/work\/miegomenas-lt","title":{"rendered":"

MiegoMenas.lt: online mattress store with products directly from the manufacturer<\/p>\n"},"content":{"rendered":"

MiegoMenas.lt (UAB Liteurika, Vilnius) is an online store selling mattresses, mattress toppers, and beds. Mattresses are sold directly by the manufacturer, and the product range is divided into five categories: spring mattresses, multi-pocket systems, polyurethane mattresses, premium mattresses, and mattress toppers. <\/p>

The store operates in Lithuanian and serves customers throughout Lithuania. <\/p>

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Project specifics<\/h3>

A mattress is a product that people purchase carefully and infrequently, and it comes in many variations: the same mattress is available in seven sizes (from 80×200 to 200×200 cm), each at a different price. Customers need to quickly understand the differences between models and select the correct size, while the store must accept orders for both in-stock and custom-made non-standard sizes.<\/p>

Custom theme.<\/strong> I built a separate “MiegoMenas SHOP NEW” theme based on the Spotlight blog theme and a Bootstrap-based design system. All styles, WooCommerce templates (product, cart, checkout, emails, account), and the interface were customized for the brand. The entire interface is in Lithuanian.<\/p>

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Home page.<\/strong><\/p>

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  • A showcase slider featuring five categories with quick access to the catalog.<\/li>\n\n\n\n
  • A bestsellers section with product cards, prices, and a selection button.<\/li>\n\n\n\n
  • Four service sections: free delivery throughout Lithuania on orders over €500, secure payment, careful packaging, and a 14-day return period.<\/li>\n\n\n\n
  • A dedicated gift certificate section and recent blog posts.<\/li>\n\n\n\n
  • Lightly self-deprecating copy (“the ward isn’t a hotel, but the mattress is good”) that makes the store stand out from typical catalogs.<\/li>\n<\/ul>

    Catalog and search.<\/strong><\/p>

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    • Custom sorting: by name (A–Z and Z–A), price, and relevance.<\/li>\n\n\n\n
    • Filter sidebar with a price slider.<\/li>\n\n\n\n
    • Search directly in the header.<\/li>\n\n\n\n
    • Category menu with icons for the mobile version.<\/li>\n<\/ul>

      Product page.<\/strong><\/p>

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      • Gallery with a large image and thumbnail carousel (Slick).<\/li>\n\n\n\n
      • Button-based size selection, with the price recalculated based on the selected option.<\/li>\n\n\n\n
      • Detailed description: mattress construction, firmness zones, cover, hypoallergenic properties, and suitable weight range.<\/li>\n\n\n\n
      • SEO breadcrumbs (Rank Math).<\/li>\n<\/ul>

        Cart and checkout.<\/strong> The cart was redesigned as a clear table in Lithuanian with quantity controls. I also streamlined the checkout: disabled the separate shipping form, made the “region” field optional (in Lithuania, it only gets in the way), removed the minimum order requirement, and translated the system labels. Fewer fields mean fewer abandoned carts.<\/p>

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        Gift cards.<\/strong> The buyer chooses an amount and gives the gift card to the recipient, who can redeem it on the website. The page is designed to match the store’s style, so it looks like a gift rather than a utility form.<\/p>

        Analytics and SEO.<\/strong> Google Site Kit, Google Ads tracking, and the Rank Math SEO plugin are connected. Meta descriptions and Open Graph data are configured for all products, so links look polished when shared on social media.<\/p>

        Stability.<\/strong> Automatic updates for WooCommerce are intentionally disabled: before each update, I check the cart, checkout, and email templates to ensure the store does not break while a customer is making a purchase.<\/p>

        Blog<\/h3>

        A blog about sleep and interiors featuring articles such as “Quality Mattresses Are the Key to a Good Night’s Sleep,” “Velvet Beds,” “Solid Wood Furniture,” and more. The articles attract search traffic from queries customers use at the beginning of their decision-making process and guide them to the catalog.<\/p>

        Technologies<\/h3>

        WordPress · WooCommerce · PHP · JavaScript (jQuery) · Bootstrap · Slick \/ Owl Carousel \/ Swiper · GSAP · Rank Math · Google Site Kit \/ Ads · gift cards (YITH Gift Cards) · responsive layout<\/p>

        Results<\/h3>

        A store where customers can choose a mattress in the right size and place an order in just a few clicks, without having to fill out unnecessary fields. The website continues to be updated and developed to this day: new articles are added to the blog, and product pages are kept up to date.<\/p>\n","protected":false},"excerpt":{"rendered":"

        MiegoMenas.lt (UAB Liteurika, Вильнюс) — интернет-магазин матрасов, наматрасников и кроватей. Матрасы продаются прямо от производителя, а ассортимент разбит на пять категорий: пружинные, мультипокет-системы, полиуретановые, матрасы премиум-линии и наматрасники. Магазин работает на литовском языке и ориентирован на покупателей по всей Литве. Особенности задачи Матрас — товар, который покупают вдумчиво и редко, и у него много вариантов: […]<\/p>\n","protected":false},"featured_media":343,"menu_order":0,"template":"","meta":{"plinth_client":"UAB Liteurika","plinth_year":"2026","plinth_lang":"Lietuvi\u0173","plinth_timeline":"2 \u043d\u0435\u0434\u0435\u043b\u0438","plinth_video":"","plinth_poster":"","plinth_url":"https:\/\/www.miegomenas.lt\/","plinth_support":"","plinth_budget":"start"},"project_type":[],"class_list":["post-142","project","type-project","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/project\/142","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/types\/project"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/media\/343"}],"wp:attachment":[{"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/media?parent=142"}],"wp:term":[{"taxonomy":"project_type","embeddable":true,"href":"https:\/\/sdwski.com\/en\/wp-json\/wp\/v2\/project_type?post=142"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}